Google Tag Manager

Tag managers Visit google.com Software as a service

Google Tag Manager is a tag management system for deploying analytics and marketing tags without editing site code.

Wappalyzer identifies Google Tag Manager on public websites and groups it under Tag managers. This page summarizes how Wappalyzer describes Google Tag Manager and how it appears across public website data.

Use Wappalyzer to look up individual websites, review top sites and trend data, compare alternatives, or move into a filtered list of companies using Google Tag Manager.

Websites using Google Tag Manager

These are the top websites using Google Tag Manager based on traffic.

# Website Traffic
1 chatgpt.com
2%
2 godaddy.com
0.9%
3 hostinger.com
0.8%
4 antigravity.google
0.6%
5 gigafile.nu
0.5%
6 shopify.com
0.4%
7 clickup.com
0.4%
8 namecheap.com
0.4%
9 brevo.com
0.3%
10 medium.com
0.3%

Get the full list of websites and companies using Google Tag Manager.

Google Tag Manager reports

Create relevant reports for Google Tag Manager to find sales leads or learn more about your target audience.

Example reports
Google Tag Manager websites in the United States
Google Tag Manager websites in the United Kingdom
Email addresses and phone numbers of Google Tag Manager customers
Google Tag Manager websites with a .com domain
Top 5,000 most visited Google Tag Manager websites
5,000 low-traffic Google Tag Manager websites
Top 500 websites for every technology in the category Tag managers

Or, Create a custom Google Tag Manager report.

Google Tag Manager usage trend

This graph shows the growth of Google Tag Manager since July 2020.

Google Tag Manager demographics

A breakdown of countries and languages used by Google Tag Manager websites.

Countries
Languages

Alternatives to Google Tag Manager

These are the most popular Google Tag Manager alternatives in 2026.

# Technology Compare
1
Adobe Experience Platform Launch 		Google Tag Manager vs. Adobe Experience Platform Launch
2
Tealium 		Google Tag Manager vs. Tealium
3
Matomo Tag Manager 		Google Tag Manager vs. Matomo Tag Manager
4
Ensighten 		Google Tag Manager vs. Ensighten
5
Commanders Act TagCommander 		Google Tag Manager vs. Commanders Act TagCommander

See the full list of Google Tag Manager alternatives.

Apps

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Chrome

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Firefox

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Edge

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Safari

Reveal the stack behind any site you visit in Safari.

Salesforce

Enrich Salesforce leads and accounts with technographic data.

HubSpot

Add technographics to HubSpot records for faster qualification.

Pipedrive

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Semrush

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Pabbly

Trigger Pabbly automations with Wappalyzer data, no code required.

Zapier

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Make

Build custom workflows around Wappalyzer data in Make.

Gmail

See company technology data next to your contacts in Gmail.

iPhone

Check a website's technology stack on the go from your iPhone.

Wappalyzer is trusted by thousands of professionals world-wide

Wappalyzer has proven to be a great tool to help us break down the aggregate analysis of how the web is doing by various technologies. Ilya Grigorik
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Head of Business Development at Boomerank
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Chief Growth Engineer at Skedify

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